Associate Creative Director
Copywriter
The Most Important Stuff
The project: Picture it: You have a business. That business has customers. You want your customers' trust. But can anyone really trust a text message from 1 (877) 544-9888? Suss. Short Codes are used by the biggest banks and airlines because customers trust them, as proven by this rendering made with lots of love (and Cinema4D).
My role: Associate creative director, copy.
Multi-hyphenate: The client liked my scratch VO so much, they kept it.